What Is SEO and Why Does Brighton Need It?
SEO (Search Engine Optimisation) is the process of improving your website’s visibility in search engines like Google. When done well, SEO helps your business appear at the top of relevant search results, putting your services in front of the very people searching for them.
Brighton is home to 100s of independent businesses, each vying for attention in search results. Without effective SEO, even the best local companies can remain hidden beneath the competition. That’s where SEO Brighton by Footprint Digital comes in – to ensure your business gets noticed.
Who We Work With
We work with all types of businesses but have a particular focus on:
Trades
plumbers, electricians, roofers, builders
Local services
cleaners, gardeners, pest control
Health and beauty professionals
clinics, salons, therapists
Legal and financial firms
solicitors, mortgage brokers
Hospitality and tourism
B&Bs, tour providers, restaurants
If your business serves a local area and relies on people finding you online – we’re the right partner.
We are a creative digital agency that specialises in SEO, Social Media, Branding and Web design.
We are a creative digital agency that specialises in SEO, Social Media, Branding and Web Design.
Not only do we specialise in Brighton-based SEO solutions, we also offer web design, branding and social media solutions to help you make a big impact
SEO Brighton
Our core SEO services are crafted to boost your website’s performance across search engines. This includes:
- In-depth keyword research specific to Brighton and the surrounding areas
- On-page optimisation (meta tags, content structure, internal linking)
- Technical SEO audits and improvements
- SEO-friendly content creation
- Link-building strategies using locally relevant sources
We don’t use template SEO packages. Instead, every strategy we implement is unique, designed to suit your specific goals and target audience in Brighton.
Local SEO Brighton
If your customers come from your local area, then Local SEO is vital.
We help your business appear in searches like:
- “plumber in Brighton”
- “electrician in Brighton”
- “Brighton landscaping”
Our local SEO services focus on:
- Building and optimising your Google Business Profile
- Helping to generate and managing local reviews
- Creating Brighton-focused landing pages and blog content
- Ensuring local consistency across all directory listings
With our help, your business will gain better visibility for the exact services you provide in the locations you serve.
Google Maps SEO Brighton
Want to show up in the Map Pack – the three business listings you see at the top of Google Maps search results?
Our Google Maps SEO services are aimed at getting your business into that coveted top 3. This includes:
- Optimising your Google Business Profile
- Managing your categories, photos, opening hours and attributes
- Increasing positive local reviews
- Ensuring your NAP (Name, Address, Phone number) is consistent online
For Brighton-based businesses, being visible on Google Maps can dramatically increase phone calls, direction requests, and foot traffic, especially for tradespeople, beauty professionals, service providers and local shops.
Frequently Asked Questions
While our focus is on helping businesses in Brighton and the surrounding areas, we’re happy to work with any UK-based company that wants to improve its local online presence. However, our in-depth knowledge of Brighton gives local service providers a distinct advantage when targeting customers in this region.
SEO is a long-term investment, and while some improvements can be seen in the first few weeks, it typically takes 3–6 months to see significant, sustained results. At SEO Brighton by Footprint Digital, we focus on strategies that deliver steady growth and long-lasting visibility for your business.
Yes. We specialise in Google Maps SEO in Brighton, ensuring your business listing is fully optimised and correctly positioned to appear in the local “Map Pack”. This includes enhancing your Google Business Profile, improving your reviews, and ensuring your business details are consistent across the web.
Local SEO is a branch of SEO that focuses specifically on helping your business appear in search results for your immediate geographic area. While standard SEO improves your general online visibility, Local SEO in Brighton ensures you’re found by nearby customers searching for services “near me” or in specific Brighton neighbourhoods such as Hove, Falmer or Newhaven.
SEO (Search Engine Optimisation) is the process of improving your website so that it ranks higher on search engines like Google. For businesses in Brighton, SEO helps ensure your services are visible to local customers who are actively searching online. With the right SEO strategy, you can attract more website visitors, increase enquiries, and grow your reputation within the local area.
Ready to Get Started with SEO in Brighton?
If you want your business to thrive online, it’s time to take control of your local presence. SEO Brighton by Footprint Digital is here to help you climb the search rankings, reach more customers, and grow sustainably.
We offer free initial consultations, with no pressure or obligation. Let’s talk about your goals and how we can help you reach them with a tailored SEO strategy that works for Brighton and beyond.
- Based in or around Brighton? Need better visibility on Google?
- Contact SEO Brighton by Footprint Digital today.
