Google Guaranteed Brighton by Footprint Digital
Stand Out on Google and Target Local Customers with Google Guaranteed
Looking to build trust and attract more local customers in Brighton? Google Guaranteed is a powerful feature from Google that helps service-based businesses stand out in local search results. At Footprint Digital, we specialise in helping businesses in Brighton get Google Guaranteed and make the most of it through fully managed campaign creation and optimisation.
What Is Google Guaranteed?
Google Guaranteed is part of the Local Services Ads (LSAs) platform. It allows eligible businesses to display a green badge next to their listing in Google search results, showing customers that your business has been vetted by Google and is backed by a guarantee.
Only businesses that pass Google’s detailed screening process are awarded the badge. It helps you stand out from the competition and win more local jobs from people actively searching for your services.

Why Google Guaranteed Is Valuable for Brighton Businesses
Brighton has a thriving service-based business community, with hundreds of businesses competing for local attention. When customers search for tradespeople, cleaners, or other local services, your listing may be surrounded by dozens of similar options.
With Google Guaranteed, your business:
- Appears at the very top of local search results, above standard ads and organic listings
- Gains immediate credibility with the Google Guaranteed badge
- Receives more phone calls and leads from local searchers
- Benefits from Google’s own guarantee policy, which builds trust
- Only pays for genuine leads, not clicks
For service providers in Brighton, this is one of the most effective ways to stand out and get chosen.
Who Is Eligible for Google Guaranteed?
Google Guaranteed is designed for local service providers who meet Google’s standards. Eligible categories include:
- Plumbers
- Electricians
- Locksmiths
- Window fitters
- Cleaners
- Removal services
- Tree surgeons
- Pest control companies
- Handymen
- Appliance repair engineers
- Many other trade and home services
To qualify, you must pass background checks, supply relevant business and insurance documentation, and maintain a strong reputation.
If you’re unsure whether your business qualifies, we’ll assess your eligibility and guide you through the process.
Our Service: Google Guaranteed Brighton by Footprint Digital
At Footprint Digital, we don’t just help you get Google Guaranteed. We also handle the ongoing strategy and campaign performance, so you can focus on running your business.
Our service includes:
Eligibility Check and Application Support
We’ll determine whether you qualify and help you prepare all the necessary documentation, including proof of business registration, insurance, and licences.
Google Guaranteed Application Process
We handle your entire application, working with you to complete background checks, business verification, and account set-up efficiently and accurately.
Campaign Creation and Management
Once approved, we create and manage your Local Services Ads campaign to ensure maximum exposure, lead generation, and return on investment. Our team monitors your performance, adjusts your strategy, and keeps your listing optimised for long-term success.
Local Lead Optimisation
We fine-tune your campaign to target the most relevant locations and service keywords across Brighton and surrounding areas, including Hove, Saltdean, Eastbourne, and Shoreham.
Review Building and Reputation Management
Customer reviews are vital for maintaining your Google Guaranteed status. We help you implement an effective review system and respond to customer feedback professionally.
Why Google Guaranteed Is Ideal for Service Providers
Google Guaranteed is built specifically for local service businesses. It works especially well if your business depends on trust, reputation, and location-based visibility.
Benefits include:
- Being featured at the top of local search results
- Backing from Google that builds instant credibility
- Paying only for real customer enquiries
- Reaching customers at the exact moment they need your service
- Reducing wasted ad spend and improving conversion rates
For trades and home service providers in Brighton, there are few better ways to increase local visibility and win high-quality leads.
Frequently Asked Questions – SEO Brighton
Most applications are processed within two to four weeks, depending on how quickly documentation and checks are completed. We’ll help you avoid delays.
No. Google Guaranteed campaigns run through Local Services Ads, and while having a website can support your brand, it’s not required to get started.
We’ll identify what’s missing and help you correct any issues, such as updating business insurance or collecting more positive reviews, before reapplying.
Yes. Local Services Ads are separate from Google Ads and appear above them. You pay per lead rather than per click, and you benefit from the Google Guaranteed badge.
We work with businesses in Brighton, Hove, Saltdean, Peacehaven, Eastbourne, Shoreham and nearby areas. We can also optimise campaigns for service providers who cover a wider radius across Sussex and the South East.

Let’s Get You Google Guaranteed in Brighton
If you’re ready to boost your visibility, increase trust with potential customers, and generate more leads in the Brighton area, Footprint Digital can help. From eligibility checks to campaign setup and full management, we handle every step for you.
Get in touch today to book a free consultation and discover how we can help your business make the most of Google Guaranteed.